In the online show ‘De Boer Op met Diane' you get a glimpse of the life of Diane Roerink, who owns and runs Dutch dairy brand  'Zuivelhoeve' together with her husband. Diane gives you a weekly inside look of the farm life in the Dutch rural province Twente. Although life in the Twente countryside is quite different from the city, there are similar and recognizable themes: how do you combine your career with family life, caring for adolescents, and various social events within the family. The program is only available via online channel ‘Libelle TV’.

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My role: Strategy, Concept, Storyboard.

Company: Sanoma SBS

Client: Zuivelhoeve